“Strategy is about making choices, trade-offs; it’s about deliberately choosing to be different” (Michael Porter, 1996). Porter’s hypothesis implies that for companies, choosing what not to do is as important as what to do. It means that strategy is the way a company moves from its current spot to where it wants to be. The strategy involves identifying choices to be made over the company’s journey to reach its goals.
Decision making to choose what to do or what not to do involves assessment of costs and benefits, and the consequences, of available options. Choosing one option as trade-off should be supported with information and analysis of relevant factors as the basis for recommendation and judgement. The process requires a deep and unbiased understanding on the dynamics of market, industry, and overall business setting. Such an understanding is crucial as the basis for company’s strategic choices: market entry, market expansion, launch new product, build distribution channel, do acquisition, or market exit.
Doing business in Indonesia is being progressively driven by dynamism in consumer behaviour, competition and collaboration, as well as regulatory framework. The key success factor lies at the ability of companies to track and adapt to such dynamism. In this regard, there is no substitution for a reliable data and analysis on market, industry, and regulatory framework in national and international contexts.
How we can help you
Our services help the clients’ business in acquiring a wide-ranging data, analysis, and insights related to the market, industry, and business landscape of specific sectors in Indonesia. The services include:
Statistical data on specific market and industry
Clear and wide-ranging research and analysis of statistical data to enable data-driven decisions
Describe, and analyze the characteristics of industry, in terms of market, value chains, products, competitors, consumers, as well as economic, political, and socio-cultural issues affecting the industry.
Policy and regulatory review
Describe and analyze policy and regulatory framework to identify potential threats and opportunities for the company.
Porter’s five forces
Analyze the environment of an industry through exploring and analyzing the five elements of Porter’s Competitive Forces Model, which determines the competitive intensity and attractiveness (or lack of it) of the industry
Customized services of market survey, feasibility study, market and industry monitoring, and etc.